Design Process

Empathize with users by understanding the pain points they experience in the app.

Empathize

Take those users' pain points and needs and clearly outline them.

Define

Come up with solutions that meet the users needs and solve ongoing issues.

Ideate

Create prototypes based on our design solutions, using wireframes, high-fidelity (hi-fi), and low-fidelity (lo-fi) prototypes.

Prototype

Gather user feedback through testing and refine our design based on that feedback.

Understand

Design Process

Empathize with users by understanding the pain points they experience in the app.

Empathize

Take those users' pain points and needs and clearly outline them.

Define

Come up with solutions that meet the users needs and solve ongoing issues.

Ideate

Create prototypes based on our design solutions, using wireframes, high-fidelity (hi-fi), and low-fidelity (lo-fi) prototypes.

Prototype

Gather user feedback through testing and refine our design based on that feedback.

Understand

Lofi Wireframes

Lo-Fi Wireframes

After conducting a usability study with 15 users, they pointed out that the "Devices" and "Home" navigation pages could be combined into one to make things simpler. They also mentioned that device settings should stick to configuration options for the device itself, without including media player settings.

Remove Navigation Bar

Focus on Devices settings

Previous Design

Current Design

User Testing - Early Stages

Prototype

Remove Navigation Bar

Previous Design

After conducting a usability study with 15 users, they pointed out that the "Devices" and "Home" navigation pages could be combined into one to make things simpler. They also mentioned that device settings should stick to configuration options for the device itself, without including media player settings.

User Testing - Early Stages

Focus on Devices settings

Current Design

Reflection

What I Learned

I learned that AIAIAI primarily focuses on their professional users rather than their casual users. While they produce excellent hardware, their apps lack consistency. If AIAIAI aims to attract more casual users and/or market more of their products, my prototype would be highly effective, providing a unified platform for updating headphones and managing all AIAIAI products in one place.

Next Steps

Conduct more usability testing with more users and use their feedback to enhance my designs further.


Creating a dark mode for this app, which can reduce eye strain and improve battery life on devices with OLED screens.


Explore device tracking features to determine if users would benefit from being able to locate their devices easily.

Age:

26

FAMILY:

Single

LOCATION:

Middelfart, Denmark

EDUCATION:

UC South Denmark

OCCUPATION:

Sound Engineer

A sound engineer based in the picturesque town of Middelfart, Denmark. Jakob has honed his skills in crafting impeccable soundscapes, both in the studio and on live stages. His passion for audio engineering is matched by his love for high-quality audio equipment, particularly AIAIAI products, which he uses for both professional projects and personal enjoyment.

Bio

Dedicated to achieving the highest possible audio quality in both his work and personal life. He fine-tunes his equipment and explores new audio technologies to enhance his listening and production experience.

Wants to upgrade his personal audio setup, including headphones, speakers, and audio interfaces, to ensure the best listening experience for both casual listening and critical audio analysis.

Goals

“Using AIAIAI headphones is a dream for any sound engineer, but the app is a nightmare.”

Motivations

Ease

Price

Speed

Comfort

Flexibility

Preferred Medium

Phone

Computer

Frustrations

Frustrated by the AIAIAI audio app's inability to recognize his connected headphones. This prevents him from updating the firmware and accessing the latest features, which impacts both his professional and personal audio experiences.

User Personas

User Personas

Age:

26

FAMILY:

Single

LOCATION:

Middelfart, Denmark

EDUCATION:

UC South Denmark

OCCUPATION:

Sound Engineer

A sound engineer based in the picturesque town of Middelfart, Denmark. Jakob has honed his skills in crafting impeccable soundscapes, both in the studio and on live stages. His passion for audio engineering is matched by his love for high-quality audio equipment, particularly AIAIAI products, which he uses for both professional projects and personal enjoyment.

Bio

Dedicated to achieving the highest possible audio quality in both his work and personal life. He fine-tunes his equipment and explores new audio technologies to enhance his listening and production experience.

Wants to upgrade his personal audio setup, including headphones, speakers, and audio interfaces, to ensure the best listening experience for both casual listening and critical audio analysis.

Goals

“Using AIAIAI headphones is a dream for any sound engineer, but the app is a nightmare.”

Motivations

Ease

Price

Speed

Comfort

Flexibility

Preferred Medium

Phone

Computer

Frustrations

Frustrated by the AIAIAI audio app's inability to recognize his connected headphones. This prevents him from updating the firmware and accessing the latest features, which impacts both his professional and personal audio experiences.

Jakob Andersen

Jakob Andersen

Loading Screen

Connnect New Device

Request Permission

Devices Dashboard

Pair

Firmware Update

Sound Profile

Device Home Screen

LED Illumination (Speaker only)

Remove Device

NO

YES

Device Already Connected?

Start

Adjust Sound Profile

Update Device

Adjust LED Brightness

Loading Screen

Connnect New Device

Request Permission

Devices Dashboard

Pair

Firmware Update

Sound Profile

Device Home Screen

LED Illumination (Speaker only)

Remove Device

NO

YES

Device Already Connected?

Start

Adjust Sound Profile

Update Device

Adjust LED Brightness

Information Architecture/User flow

Information Architecture/User flow

Multiple Product Compatability

Multiple Product Compatability

Firmware Updates

Firmware Updates

Device Tracking

Device Tracking

Customization

Customization

Audio Sharing

Audio Sharing

AIAIAI Audio

AIAIAI Audio

JBL Portable

JBL Portable

Bose Connect

Bose Connect

Sony Headphones

Sony Headphones

I compared three apps similar to AIAIAI's (Sony, Bose, and JBL.) to identify the features their competitors offer and determine what AIAIAI could learn to improve their own app.

Competitive Analysis

Competitive Analysis

I compared three apps similar to AIAIAI's (Sony, Bose, and JBL.) to identify the features their competitors offer and determine what AIAIAI could learn to improve their own app.

Empathize with users by understanding the pain points they experience in the app.

Empathize

Take those users' pain points and needs and clearly outline them.

Define

Come up with solutions that meet the users needs and solve ongoing issues.

Ideate

Create prototypes based on our design solutions, using wireframes, high-fidelity (hi-fi), and low-fidelity (lo-fi) prototypes.

Prototype

Gather user feedback through testing and refine our design based on that feedback.

Understand

Take those users' pain points and needs and clearly outline them.

Define

Empathize with users by understanding the pain points they experience in the app.

Empathize

Come up with solutions that meet the users needs and solve ongoing issues.

Ideate

Create prototypes based on our design solutions, using wireframes, high-fidelity and low-fidelity prototypes.

Prototype

Gather user feedback through testing and refine our design based on that feedback.

Understand

Design Process

Design Process

My Solution

My Solution

Why It Works

Why It Works

Enhancing the visual experience while integrating two existing AIAIAI apps into a single, cohesive platform.

Current Design

Current Design

Our design solution effectively addresses the key issues. It consolidates the app, eliminating the need for users to switch between applications and saving space on their device. The app also requests user permission to scan connected Bluetooth devices, ensuring quick and consistent discovery of AIAIAI products, thereby enhancing overall usability and satisfaction.

Redesign

AIAIAI Audio

AIAIAI Audio

Enhancing the visual experience while integrating two existing AIAIAI apps into a single, cohesive platform.

Our design solution effectively addresses the key issues. It consolidates the app, eliminating the need for users to switch between applications and saving space on their device. The app also requests user permission to scan connected Bluetooth devices, ensuring quick and consistent discovery of AIAIAI products, thereby enhancing overall usability and satisfaction.

Redesign

Possible Solutions

Possible Solutions

1. Interactive Troubleshooting: Include an interactive troubleshooting guide that helps users diagnose and resolve connectivity issues on their own. This guide can provide step-by-step solutions and highlight common problems.

2. Improved Pairing Process: Redesign the device pairing process to be more intuitive and user-friendly. Include visual cues, step-by-step guides, and automatic device detection to simplify connectivity.

3. Testing and Debugging: Conduct extensive testing and debugging to identify and fix connectivity issues. This should involve both in-house testing and beta testing with real users to gather feedback and ensure reliability across different scenarios and environments.

3. Testing and Debugging: Conduct extensive testing and debugging to identify and fix connectivity issues. This should involve both in-house testing and beta testing with real users to gather feedback and ensure reliability across different scenarios and environments.

2. Improved Pairing Process: Redesign the device pairing process to be more intuitive and user-friendly. Include visual cues, step-by-step guides, and automatic device detection to simplify connectivity.

1. Interactive Troubleshooting: Include an interactive troubleshooting guide that helps users diagnose and resolve connectivity issues on their own. This guide can provide step-by-step solutions and highlight common problems.

H10 App Rating

Reviews of the App

The Problem

The Problem

AIAIAI currently has two separate apps for different devices, leading to a fragmented user experience. Users have reported dissatisfaction due to the need to switch between apps, and the company has received numerous negative reviews in the app store concerning connectivity issues.

AIAIAI currently has two separate apps for different devices, leading to a fragmented user experience. Users have reported dissatisfaction due to the need to switch between apps, and the company has received numerous negative reviews in the app store concerning connectivity issues.

App For their Speakers

App For their Headphones (H10 Series)

App For their

Headphones (H10 Series)

App For their Speakers

H10 App Rating

Reviews of the App

Project Overview

Project Overview

My Role

My Role

Solo UX/UI Designer


Solo UX/UI Designer


Tools

Tools

AIAIAI is a Danish audio design company renowned for its high-quality headphones and audio equipment, blending minimalist aesthetics with exceptional sound performance for professional and everyday use. The AIAIAI Audio app redesign project focuses on enhancing the visual experience while integrating two existing AIAIAI apps into a single, cohesive platform. This redesign aims to streamline user interaction, improve aesthetic appeal, and provide a unified and intuitive interface that reflects the brand’s commitment to high-quality audio and innovative design. By combining the functionalities of both apps, the project seeks to deliver a more efficient and enjoyable user experience.

AIAIAI is a Danish audio design company renowned for its high-quality headphones and audio equipment, blending minimalist aesthetics with exceptional sound performance for professional and everyday use. The AIAIAI Audio app redesign project focuses on enhancing the visual experience while integrating two existing AIAIAI apps into a single, cohesive platform. This redesign aims to streamline user interaction, improve aesthetic appeal, and provide a unified and intuitive interface that reflects the brand’s commitment to high-quality audio and innovative design. By combining the functionalities of both apps, the project seeks to deliver a more efficient and enjoyable user experience.

AIAIAI Audio App

Redesign

AIAIAI Audio App

Redesign

Project Duration

Project Duration

8 Weeks

8 Weeks

Unifying AIAIAI’s Apps for an Efficient & Superior Visual Experience.

Unifying AIAIAI’s Apps for an Efficient & Superior Visual Experience.

Prototype

Reflection

What I Learned

Next Steps

Conduct more usability testing with more users and use their feedback to enhance my designs further.


Creating a dark mode for this app, which can reduce eye strain and improve battery life on devices with OLED screens.


Explore device tracking features to determine if users would benefit from being able to locate their devices easily.

I learned that AIAIAI primarily focuses on their professional users rather than their casual users. While they produce excellent hardware, their apps lack consistency. If AIAIAI aims to attract more casual users and/or market more of their products, my prototype would be highly effective, providing a unified platform for updating headphones and managing all AIAIAI products in one place.